Brazil's Top 5 Horror Games Q1 2021 Performance Overview

In the first quarter of 2021, the horror game category saw various trends in user engagement and downloads in Brazil. Below is a performance snapshot of the top 5 horror games on the unified platform, with data sourced from Sensor Tower.

Identity V experienced fluctuating revenue throughout the quarter, starting at around $7.9K and dipping to approximately $2.5K before climbing back up to nearly $3.9K. Downloads saw a significant spike in the second week of February, reaching over 5.6K, while weekly active users peaked at about 69.7K in early March.

Dead by Daylight Mobile also showed variability in revenue, with an initial $2.3K that rose to nearly $5K and settled around $2.5K by the end of March. The game maintained a steady download rate with a peak at over 11K in the first two weeks of February, but weekly active users saw a gradual decline from 28.6K to 24.2K.

Ultimate Custom Night saw its revenue decrease from around $1.7K to just under $1K by the end of the quarter. Downloads varied, with a notable increase to over 1.3K in early March, and active users reached a high of approximately 5.8K in the same period.

Five Nights at Freddy's experienced a downward trend in revenue, starting at $1.5K and concluding the quarter at just over $600. Downloads had a slight increase in late January with 827, and weekly active users had a modest rise in late January as well, reaching nearly 3K.

Five Nights at Freddy's 2 saw a slight decrease in revenue, from $1K to $382. The game's downloads had a small uptick in early March at 448, but weekly active users showed a steady decline from 49.1K to 33K throughout the quarter.

For more insights on app performance and trends, Sensor Tower offers detailed analytics and data visualization tools.